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JYSK
signage solutions
2010 - 2011

JYSK is an international chain of stores offering household goods. The vast assortment of goods and  their often varying arrangements due to the different configurations of rented premises was found to encumber shoppers.

In co-operation with JYSK product group managers, internal signage improvements were developed — the design of showcase window displays, displays of sale items, the graphic design of price labels, signage for the main product groups and their location on the shop floor.